Xenon Optix - The Ultimate Drop Test

For Xenon Optix, we reimagined the standard screen protector crash test with a cinematic twist. Set in a transformed warehouse lab, the team staged a dramatic 2-meter steel ball drop, complete with a recreated master control room.

Client: Uniq Creation

Creative Agency: Block C

Director/DP/Editor: Thomas Goh

more works here…

Silhouette of a person wearing a cap, reflected on a car window during sunset with a fence and power lines visible in the background.
A person wearing white pants and orange shoes walking on a wooden deck with a blurred background of trees and buildings, suggesting motion.
Man in orange shirt sitting at a food stall, looking perplexed at a table filled with various Asian dishes, in a busy market or food court.
A woman in a black dress sitting at a restaurant table, looking surprised at a roasted chicken dish on a wooden serving platter, with a glass of red drink in the foreground and a waiter standing nearby. The background features a chandelier and warm lighting.
A woman wearing white headphones, a white crop top, and light-colored shorts is smiling while listening to music outdoors on a sunny day. She is holding a smartphone and shielding her eyes from the sun with her hand.
Four men are looking down at the camera in an industrial or warehouse setting, with a low-angle view capturing their faces and upper bodies.